From: alacolo@frontier.net
Date: Wed, 12/13/00
December 13, 2000
This document summarizes the goals and activities of Philip Morris'
European Science and Technology Unit in 1992. Among these activities were
posing serious threats to legislators if they pursued anti-tobacco
legislation:
"...Demonstrate to lawmakers that, under the changed economic
climate, the pursuit of outdated socioeconomic policies could easily become
politically
suicidal...",
the "discreet" creation of an "independent
international association on indoor air quality," [Q. How could it
be independent if Philip Morris created it?] and carrying on
extraordinarily heavy handed, "discreet"
campaigns against the World Health Organization,
portraying international efforts to reduce tobacco-induced deaths
as damaging to Third World economies:
"...Discreetly assist Third World countries in denouncing WHO's
misleading anti-tobacco campaigns and in demanding discontinuation of these
campaigns, in view of the potential damage they may otherwise cause to Third
World economies and welfare."
And even as recently as 1992, Philip Morris is shown here as bucking
the the common knowledge that tobacco use is bad for you, saying that one of
their goals was to:
"Remove the 'moral' base of anti-tobacco legislative efforts by
exposing the fallacious nature of most anti-tobacco allegations."
For any who may be left who believe Philip Morris' current,
far-reaching platitudes that "we've changed," the
following passages reveals with crystal clarity the real reason WHY
Philip Morris is trying so desperately to appear socially conscious: to
taint juries who may serve in future trials against
them:
"The Creation and Cultivation of Goodwill for Philip Morris
- (This is not a "motherhood" objective). Goodwill is essential for succeeding in crucial situations, such
as litigations (need for friendly witnesses and a good image of the
Company), submissions to legislators (development of mutual trust with the
bosses and sympathy of the staff), public debate (again trust and mutual
respect)."
[Color
emphasis added.]
Title: Executive Report of Activities S&T
Neuchatel 920200
Type of Document: Report
Author: Gaisch, HW (Philip Morris
Europe)
Recipient: N/A
Date:
19920200
Quote:
EXECUTIVE REPORT OF ACTIVITIES
The Main Points
1. SAFEGUARDING COMMERCIAL INTERESTS IN THE MARKET PLACE AND
AT THE LEVEL OF APPLIED TECHNOLOGY...
2. THE CREATION AND CULTIVATION OF GOODWILL FOR PHILIP
MORRIS
Reason: Goodwill is, in many instances, the critical element
for success...
3. COUNTERACTING AND ANTICIPATING REGULATORY CONSTRAINTS -
Taxation, tariffs, smoking restrictions, advertising, promotion, sponsorship,
health warnings, MCL's ingredients, pesticides.
Approach: Remove the ("moral") base of anti-tobacco measures
and point towards the real socioeconomic priorities in Europe and the
world.
(from page 3)
2. The Creation and Cultivation of Goodwill for Philip
Morris - (This is not a "motherhood" objective). Goodwill is essential
for succeeding in crucial situations, such as litigations (need for friendly
witnesses and a good image of the Company), submissions to legislators
(development of mutual trust with the bosses and sympathy of the staff), public
debate (again trust and mutual respect).
(from page 5)
3. COUNTERACTING AND ANTICIPATING REGULATORY CONSTRAINTS
-
* Demonstrate to lawmakers that, under the changed
economic climate, the pursuit of outdated socioeconomic policies could easily
become politically suicidal but that there are viable
alternatives.
* Remove the "moral" base of anti-tobacco legislative efforts by
exposing the fallacious nature of most anti-tobacco allegations. To
discreetly feed the media with supportive information.
* Discreetly assist Third World countries in denouncing WHO's
misleading anti-tobacco campaigns and in demanding discontinuation of these
campaigns, in view of the potential damage they may otherwise cause to Third
World economies and welfare.
Results: We created, maintained and further developed a
European network of friendly scientists for potential expert witness use,
including the sponsorship of specific research and the organization of
international scientific meetings...
* The creation of IAI, an independent international association on
indoor air quality was discreetly solicited by S&T and put into effect by
key ARIA members (ARIA is an association of our consultants. The name
stands for Associates for Research on Indoor Air).
* Some of the scientists appeared in hearings and as solicited
experts...on IAQ in a range of countries on behalf of IAI, etc.
_________________________________________________________________________________ This
tobacco document information service is provided by the American Lung
Association of Colorado ( http://www.alacolo.org/) and Smokescreen ( http://www.smokescreen.org) Anne Landman, Regional Program Coordinator & Daily Document List Editor
American Lung Association of Colorado, West Region Office
P.O. Box 3154
Grand Junction, CO 81502
(970) 245-2120 Fax (970)
245-2288
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